{In the modern landscape of Australian F&B promotion, experiential marketing are no longer optional — they’re what guests remember. Today’s audiences don’t just want food — they want a story.
That’s where the team at goldroom provides:
- Venue-first activation strategies
- Tactile, visual, and social-first events built around your venue
- Campaigns that move from social into the real world
We design experiences like:
- Live plating + kitchen theatre zones
- Brand reveal nights with live capture crews
- Flash-style dish drops
Tailored to:
- Restaurants launching new brands
- Operators wanting launch buzz without discounts
- Groups hosting influencer-tied previews
goldroom experiential includes:
- Creative concepting and ideation
- Lighting, music, prop sourcing
- Collaboration with chefs, FOH staff, and floor plans
Outcomes include:
- Engagement spike across UGC platforms
- Better rebooking rates tied to event memory
- Press + PR pick-up without traditional media costs
Experience formats:
- Nightly activations over a promo window
- AR menus and interactive orders
- Creator-hosted walkthroughs
Built for:
- Franchise arms launching nationwide digital signage installation Australia hospitality campaigns
- Marketing teams with no time for physical builds
- Hospitality brands competing for share of voice in busy precincts
Why goldroom:
- No generic agencies — we do hospitality only
- Every activation planned to your floorplan, guest flow, and trade rhythm
- Concepts built to be filmed, turned into reels, and reposted instantly
- Emotion meets conversion: you don’t just go viral, you get booked
Add-ons:
- Influencer overlay: invite + capture + edit pack
- Signage and menu conversion kits for new brand launches
- Guest feedback loop embedded via QR content triggers
- Paid amplification of UGC moments via Meta/TikTok
- CRM integration for loyalty retargeting
Use cases:
- A rooftop cocktail venue wants to launch a new menu with UGC
- A seasonal event space wants a themed content night captured and repurposed
- A suburban franchise needs a moment hook to drive traffic
Real results:
- {A three-hour event triggered 200K reach, triple weekend bookings, and viral short-form content, including creator duets
- {Venue staff described the in-venue experience as “genuinely surprising and cinematic”
Start here:
- {Visit our experience builder and drop your venue insight
- {Get a custom experience map based on your venue type
- {Launch your experience with our activation support team
- {Receive reporting folders with moment capture breakdowns
the goldroom team — where experiences fill tables.